| Rob Becker, "Defending the Caveman," Broadway's longest-running
one-man show - a 90-minute comedy piece about the world of misunderstanding between men and women. Promoted Rob's
multi-city shows and arranged local and national media interviews, including The
Today Show, a cover story in the Philadelphia Inquirer Magazine. and
numerous radio talk shows.
“Sharon Heede takes what can be complex and unfamiliar and presents the key ideas in lively and concise language that the media will understand.”
Martha Eddy, CMA, Ed.D.
President, International Somatic Movement Education and Therapy Association, and
former Steering Committee Member,
NY Natural Health Project
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Best-selling
novelist, Anne Rivers Siddons,
"Outer Banks, Colony, Hilltowns" (HarperCollins)
Coordinated
20-city bookstore/media tours from Atlanta to Maine for Ms. Siddons, along with
interviews and features in national newspapers and magazines, and on network
television such as "Good Morning America."
Smokin
Joe Frazier (Macmillan)
Arranged
interview with Mr. Frazier on "Live with Regis and Kathy Lee."
Choreographer Bill T.
Jones, "Dance!" (Hyperion Books for Children)
Arranged an in-store dance workshop and book signing at Lincoln Center
Barnes & Noble and secured placements in newspaper and magazine gift-book
round-ups, including Dance, Sesame Street Parent and Child magazines.
Essence magazine editor-in-chief Susan Taylor, "In The Spirit"
(Amistad Press)
Arranged 10-city book tour, with signings at Black
interest bookstores and interviews on local and national television and radio
shows such as Arsenio!
Betty Mahmoody, author of "Not Without My Daughter"
(Sally Field starred as Betty in the motion picture) and "For Our Children" (St. Martin's)
Arranged media interviews for Ms. Mahmoody on local and network television such as CNN,
to help promote her foundation, One World For Children, which fights to prevent parental abductions of children to foreign countries.
Gerald Kelly, "Honor For Sale" (Sharon Publishing)
Created press kit; arranged local and national television and radio interviews,
including multiple appearances on WBAI radio and on CNBC's "Hardball."
Robert Sullivan (of Life magazine) "The Flight of the Reindeer" (Macmillan)
Arranged a "Christmas in New
England" bookstore tour for author, who made appearances in over 20 bookstores
such as Borders, Barnes and Noble, Waldenbooks and several independent
bookstores.
Barry Glassner, "Career Crash" (Simon & Schuster)
Arranged author interviews with major magazines such as Worth.
Best-selling author Andrew Carroll, "War Letters" and "Behind the Lines" (Scribner) With his publisher, helped arrange media interviews for Mr. Carroll's 20-city book tour.
Buddhist-mathematician, Bart Kosko, "Fuzzy Thinking" (Hyperion)
Secured media interviews for the author on popular radio
programs including National Public Radio's "Science Friday," and WAMU's The Diane Rehm Show, as well as in print, such as The Boston Globe.
Times Books (A Division of
Random House)
Helped produce and promote with Borders Books "Times Books Presents" Public Forums
featuring Times Book authors Gary Sick, Richard Goodwin, Newsweek Reporter
Larry Martz, Alan Ehrenhalt and Suzanne Garment. The authors participated in
panel discussions concerning politics and education, and drew audiences of up
to 600 people.
Pulitzer Prize winner and Discover Magazine contributor Jared Diamond, "The Third Chimpanzee" (HarperCollins)
Arranged media interviews and stories about his book and
monthly magazine articles for Discover magazine, including National Public
Radio and other national radio talk shows. Arranged talks in bookstores and at
science museums across the country, including the Field Museum in Chicago and
the San Diego Zoo.
Rabbi Adin Steinsaltz, "The Steinsaltz Talmud" (Random House)
Arranged interview with renowned scholar to appear on the popular PBS television show "Charlie Rose."
Constance Warloe, "The Legend of Olivia Cosmos Montievideo" (Grove/Atlantic)
Conceived and produced mini-workshops led by this first-time author in independent literary
bookstores and selected chain stores all over the Southwest.
Dr. John Smith, "Women And Doctors: A Physician's Explosive
Account of Women's Medical Treatment and Mistreatment in America Today and What You Can Do About it" (Atlantic Monthly Press)
Arranged local and national media appearances for this controversial author such as WAMU's "Diane
Rehm," NPR and "Oprah."
"Getting Men Involved: Strategies For Early Childhood" (Scholastic)
Promoted book by James Levine of the Family and Work Institute's national "Fatherhood
Project," through media interviews and articles, including a story in the
The New York Times.
The Whiting Writers Awards
Announced the awards to the national and regional press and arranged media interviews for
recipients who included Pulitzer-prize poet Franz Wright and the late playwright Scott McPherson, author of "Marvin's Room."
Maira Kalman, "Oooh La La Max in Love" (Viking Penguin)
Arranged a lengthy interview with this popular children's book author in the New York
Times.
Thierry Mugler, Photographer (Rizzoli)
Produced book party and autographing at the stylish Rizzoli Bookstore on 57th Street in Manhattan.
Best-selling children's book author Rosemary Wells, "Yoko"
(Hyperion Books for Children)
Arranged children's bookstore autographings
and newspaper and magazine features/reviews in publications such as Parents
and Child magazines.
OTHER PUBLICITY PROJECTS
- Consulted for productions of "Woman Seeking..." and "The No
Frills" theater companies.
- Produced press
conference breakfast at New York City's Doral Hotel to announce a new Macmillan
business book imprint.
- Promoted
family videos to entertainment trade and consumer press, including Video
Review, Billboard, Hollywood Reporter, and Entertainment Weekly.
- Promoted the
opening of a popular playground on Manhattan's Upper West Side.
- Arranged
publicity about The New York Natural Health Project, a nonprofit organization
that lobbies to change consumer health legislation, in print and online natural
health publications.
- Wrote press
materials and placed stories about the International Society of Movement
Educators and Therapists in professional publications.
- Promoted an
international leather tradeshow to the fashion trade.
- Developed
customized sales leads through the internet for individual authors of
self-published books.
- Co-chaired
publicity committee for the Goddard Riverside New York Book Fair to Aid the
Homeless, the million-dollar publishing industry fundraiser.
WRITING AND EDITING PROJECTS
- Contributed to a 75-page publicity and marketing manual for
The Council
of Literary Magazines and Presses whose members includes hundreds of literary
journals and small presses nationwide.
- Press
materials, web copy and article for New Living magazine, about The
New York Natural Health Project, a group that lobbies to change consumer
health legislation.
- Fundraising
letter for the No Frills Theater Company's 2002 production of "The
Darning Places" raised $11,000.00. I also created the company's press
materials.
- Grant proposals and press materials for Woman Seeking, an award-winning theater
company based in New York City.
- Marketing
materials for a motivational speaker and therapist.
- Hundreds
of press releases and pitch letters for fiction and nonfiction books on
topics ranging from relationships and religion to health and business.
- Articles
for the Manhattan School for Children newsletter, which is distributed
throughout the school's district, the Board of Education and to other
interested readers.
- Web
content for a prominent Manhattan accounting firm.
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